Object First’s Kelly Wells, Meredith Frick, and Kasey King have been named to CRN’s 2025 Women of the Channel list, recognizing their leadership and impact in driving innovation, growth, and partner success across the IT channel.
Object First is revolutionizing data protection with Ootbi, an immutable backup appliance designed for Veeam to combat rising ransomware threats. CEO David Bennett and IT manager Kevin Prowell highlight its simplicity, security, and reliability. With strong 2024 growth, Object First is set to expand further in 2025 through its partner-focused strategy.
An ESG study reveals: Ransomware increasingly targets backups – 74% of attacks involve backup copies. Only 9% of companies are able to restore data within a single day. Immutable storage and Zero Trust are considered the most effective countermeasures, but many organizations are lagging in implementation.
A study by ESG and Object First reveals rising ransomware threats in North America and Europe, with backups increasingly targeted. Only 9% of firms restored data within a day. Immutable storage and Zero Trust are seen as top defenses, yet many companies still lag in applying key practices like the 3-2-1 rule.
Ahead of RSAC 2025, we chat with Sterling Wilson from Object First about immutability, resilience, and simplifying security for backups. Find out why protecting your data is no longer just a backend issue—it’s a frontline defense.
For World Password Day 2025, experts from cybersecurity and identity management share insights on password security and the shift to passwordless authentication. They stress strong password hygiene, multifactor authentication, and modern identity tools while acknowledging that passwords remain a key attack vector but are gradually giving way to more secure methods.
May 1 is crowded with causes, and now includes World Passkey Day—challenging the reign of passwords. Experts say the shift to passkeys and biometrics marks a safer, simpler future. But with habits hard to break, passwords may linger even as the passwordless era gains traction.
AI is advancing rapidly, reshaping industries—but with growing risks. From model poisoning to privacy concerns, security must keep pace. Human oversight, Zero Trust principles, and smarter data storage are essential to harness AI safely and sustainably without falling victim to its pitfalls.
Anthony Cusimano from Object First says passwords are no longer secure and shouldn’t be trusted alone. He recommends using password managers—app or browser-based—that safely store and auto-fill unique, complex passwords. In 2025, let apps handle password security and hope passwords become obsolete soon.
On World Password Day 2025, experts stress that passwords alone no longer suffice. Amid rising cyber threats and AI-powered hacks, identity security demands strong, unique credentials, password managers, MFA, and Zero Trust models. The future is passwordless—until then, smarter habits are essential.
