Cybercrime is evolving and, rightfully, has a market of its own. The threat landscape is moving toward ransom-as-a-service, data exfiltration, and targeting backup storage. Tony Liau, VP Product Marketing at Object First, predicts organizations will step up their data protection investment in 2023 and change their interaction with consumers around these topics.
The CEO of Object First, David Bennett, talks about the prospects of the tech industry in 2023 facing two greatest challenges of 2022, both the Big Quit and the rising tide of cybercrime. Each one has been a struggle this year, but there are ways to deal with those problems in the future.
We are very happy to announce that Object First was distinguished with Intellyx’s 2022 Intellyx Digital Innovator Award! As an industry analyst firm that focuses on enterprise digital transformation, Intellyx interacts with numerous firms in the enterprise IT marketplace. After rigorous selections, the leading edge vendors are recognized for impact in this field.
insideBIGDATA dedicated its latest column “Heard on the Street” to cybersecurity, drawing on commentary from various thought leaders in data protection. Here, ObjectFirst’s Director of Technical Marketing, Anthony Cusimano, emphasized how lately, ransomware actors tended to corrupt exfiltrated data and then return it like that to the victim company after the received ransom. Immutable backups are the only way to prevent that.
Rising inflation is growing at its fastest pace in over 40 years, quickly increasing the cost of cloud services and tightening organizations’ IT budgets. More money spent on cloud services means less budget spent elsewhere, thus presenting the dilemma: sacrifice security or your IT budget? The answer is neither, thanks to object storage, says Anthony Cusimano, director of technical marketing at Object First.
As students are returning to classrooms all over the country, hackers are coming back as well. A string of ransomware attacks just recently hit several schools, which makes for a reasonable question of what to do to prevent such danger. In this article by Anthony Cusimano, you can find out how object storage as a primary backup can keep schools’ data safer.
David Bennet, CEO at Object First, described ransomware as the modern-day version of “hostage taking” in a bank robbery to facilitate an outcome. “Now you can essentially expand ‘bank robbing’ to a wide market with the click of a mouse,” Bennet said.
Our custom booth glowed bright orange, visible from the entryway to the expo floor, and was filled with attendees curious to learn more about our company and appliance.
Anthony Cusimano, director of technical marketing, reveals the details about Object First’s S3-compatible object storage. The two Veeam founders, Ratmir Timashev and Andrei Baronov announced the in June. Anthony explains that the system delivers more than 1GBps of throughput and uses S3-compatible object storage, with object lock for immutability, and the public cloud for longer-term retention.
Object First’s vice president of product marketing, Tony Liau describes how critical it is for organizations to invest in data protection in a world where data is constantly evolving. Data protection used to be a director or vice president-level decision, and with the exponential rise of ransomware, data protection has become a C-level or board-level discussion for every business. While the best-case scenario is stopping a ransomware attack before it hits production environments, that’s not always possible. Therefore, organizations must back up their data.
