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V-Valley: Partnership with Object First


VIMERCATE (Monza Brianza) — November 8, 2024 — V-Valley, a company of the Esprinet Group focused on the distribution of Advanced Solutions, announces that it has signed a distribution agreement with Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®. Ootbi provides secure, simple, and powerful backup storage for Veeam customers, ensuring protection against data loss, ransomware, and other types of cyber threats

Through this agreement, V-Valley becomes the first distributor in Italy to offer Ootbi. This partnership enables Object First to strengthen its presence in the Italian market, leveraging V-Valley’s expertise and extensive partner network. Together, the companies aim to expand Object First’s leadership in the data protection market.

With Object First’s Ootbi solution, V-Valley will support its clients by offering customized solutions for secure, simple, and powerful data protection. Additionally, thanks to its extensive client roster operating in the Data Management sector, V-Valley will provide optimal solutions, working closely with its partners to develop and promote best practices in data handling and management.

"We are excited to partner with V-Valley to bring Ootbi to the Italian market. Together, we will extend the ecosystem of Object First partners to bring the utmost security to companies in Italy. It is all about securing their valuable asset — their data — without compromising ease of use and performance," said Daniel Fried, Senior VP of EMEA at Object First.

Luca Casini, Country Manager of V-Valley Italy, commented, “We are proud to have been chosen by Object First as their first distributor of Ootbi in Italy. Thanks to this partnership, we will be able to offer our clients solutions that guarantee immutability functionality on S3 object storage from the very first backup. This adds another element to our ability to offer  complete and secure data protection solutions.”

About Object First

Ransomware-proof and immutable out-of-the-box, Ootbi by Object First delivers secure, simple, and powerful backup storage for Veeam® customers. The appliance can be racked, stacked, and powered in 15-minutes. Ootbi is built on immutable object storage technology designed and optimized for unbeatable backup and recovery performance. Eliminate the need to sacrifice performance and simplicity to meet budget constraints with Ootbi by Object First.

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