Object First was named to the 2025 MES Midmarket 100 list for its ransomware-proof, immutable backup solution Ootbi. Purpose-built for Veeam, Ootbi delivers secure, simple, high-performance backup tailored to the needs of midsize organizations.
Object First, creator of Ootbi, won two top honors at the 2025 Storage Awards in London: Immutable Storage Company of the Year and Editor’s Choice – Company. This marks its second consecutive public-voted win, highlighting trust in its ransomware-proof, Veeam-ready backup storage.
Object First reveals major cybersecurity gaps in UK public sector: less than half back up critical systems daily, and most lack immutability, Zero Trust, or incident response plans—despite nearly 30,000 breaches across NHS, councils, and schools in 3 years.
TD SYNNEX is now the authorized distributor of Object First’s Ootbi in Türkiye, offering Veeam customers ransomware-proof, immutable backup storage. This partnership expands access to secure, out-of-the-box backup solutions, supporting growing demand for data protection in the region.
Systematika Distribution partners with Object First to bring Ootbi, a ransomware-proof, Veeam-optimized backup storage solution, to Italy. With built-in immutability and seamless Veeam integration, Ootbi offers secure, simple, and powerful data protection now available to Italian partners.
Object First reports 167% YoY growth in Q1 2025 bookings, driven by rising demand for immutable backup storage as a defense against ransomware. With major updates, new tools, and expanded partnerships, Ootbi continues to gain global momentum as the go-to storage for Veeam.
Object First’s Kelly Wells, Meredith Frick, and Kasey King have been named to CRN’s 2025 Women of the Channel list, recognizing their leadership and impact in driving innovation, growth, and partner success across the IT channel.
Object First launches a new pay-per-use Consumption Model in the USA, offering customers, resellers, and service providers a flexible alternative to traditional CapEx purchases. With no upfront costs and built-in immutability, Ootbi delivers secure, simple, and scalable backup storage for Veeam.
Arrow Electronics partners with Object First to bring Ootbi—ransomware-proof, immutable backup storage for Veeam—to mid-market customers in Europe. The plug-and-play solution supports Zero Trust best practices and enhances Arrow’s data protection portfolio across 10 countries, with plans to expand.
96% of ransomware-hit organizations say their backups were targeted. New research from Object First and Enterprise Strategy Group shows 81% of IT pros view immutable backup storage built on Zero Trust as the best defense. The findings highlight the urgent need for modern, secure, and resilient data protection strategies.