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Object First Appoints Andrew Wittman as Chief Marketing Officer


Wittman brings decades of experience growing enterprise technology brands to drive Object First’s next phase of growth amid increasing demand for ransomware-proof immutability

BEVERLY, Mass – February 12, 2024 – Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced the appointment of Andrew Wittman as its Chief Marketing Officer (CMO). A growth marketing expert with deep expertise in the enterprise technology industry, Wittman complements the expanding Object First organization and will help the leadership team propel the company to its next level of growth.

"Selecting a CMO is not just about finding someone with marketing expertise; it's about identifying a visionary leader who can strategically elevate our brand, inspire creativity, and drive impactful connections with our customers and partners,” said David Bennett, CEO, Object First. “We are delighted to welcome Andrew to our leadership team as he embodies all of that and more. I’m confident his contributions will make a positive impact on the next phase of our company.”

Wittman brings 25 years of experience across the cybersecurity, backup and disaster recovery, and infrastructure management spaces. Throughout his career, he has created demand, accelerated growth, and built brand awareness at start-ups, Fortune 100 enterprises, and agencies. In particular, he has focused on building successful channel organizations that benefit customers and partners alike. Prior to joining Object First, Wittman served as CMO at Axcient, Webroot, Okta, and CA Technologies. He also held various leadership marketing roles with Wily Technology, Citigate Cunningham, ePropose, and FICO. He is a graduate of Columbia University.

“Object First delivers immediate value to partners and customers, ransomware-proofing backup storage with a solution that is secure, simple and powerful. As the risk of ransomware continues to rise and with backups being a primary target, the demand for a solution like Ootbi that offers real resiliency without requiring security expertise is huge,” said Wittman. “I look forward to working with the stellar Object First team and our rapidly growing network of partners to make every Veeam customer’s backup data more secure.”

About Object First

Ransomware-proof and immutable out-of-the-box, Ootbi by Object First delivers secure, simple, and powerful backup storage for Veeam® customers. The appliance can be racked, stacked, and powered in 15-minutes. Ootbi is built on immutable object storage technology designed and optimized for unbeatable backup and recovery performance. Eliminate the need to sacrifice performance and simplicity to meet budget constraints with Ootbi by Object First.

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