Ransomware attacks continue to rise, primarily targeting data protection infrastructures, which forces many businesses to seek better ways to solve their backup safety-related concerns.

As a result, a rapidly growing market for information security systems has emerged. However, solutions that serve all needs often fail, becoming too costly or difficult to deploy and scale.

At Object First, we noticed this gap and created Ootbi – a hardware appliance built on immutable object storage technology, delivering secure, simple, and powerful backup storage for Veeam customers.

In response to the increasing threat of ransomware and growing demand for robust data protection, discover the six compelling reasons why partnering with Object First is vital to elevate your business.

6 Reasons Why You Should Partner with Object First

Enhanced Customer Trust

Research by TechTarget’s Enterprise Strategy Group shows that 87% of companies are either somewhat or very concerned that a ransomware attack will target their backup copies.

These numbers indicate that data protection is top-of-mind for your customers. With our partner program, you can provide them with seamless immutability, effectively countering ransomware threats.

In an era of escalating cyber security challenges, this feature ensures your clients will never pay a ransom again, making you a trusted advisor and contributing to enhanced trust.

100% Channel Model

At Object First, we believe in the power of partnership. That’s why we’ve adopted a 100% channel model, meaning we’re fully committed to your success and prove it through actions.

No direct sales means we are solely partner-focused, supporting opportunities in any way possible. Our margin-rich partner program guarantees that we only win when you win, as we have structured our high-velocity business to ensure channel partner success.

Together, we’ll navigate the market, drive growth, and create lasting relationships. It’s a partnership built on trust and mutual benefit, and it’s at the core of everything we do.

Access to the Veeam Ecosystem

Partnering with Object First is a passport to a thriving ecosystem. With over 450,000 Veeam users worldwide, it’s a vast network of potential customers at your fingertips.

Imagine the possibilities as you seamlessly introduce our secure, simple, and powerful backup storage to this immense user base. You can save valuable time and resources by efficiently upselling to Veeam’s loyal users rather than tirelessly searching for new clients.

It’s a partnership that opens doors and accelerates your growth within this expansive and dynamic community.

Reduce Time-to-Value

By targeting existing Veeam accounts, you can introduce a solution that can be racked, stacked, and powered in less than 15 minutes while providing unbeatable backup and recovery performance.

This seamless integration into your current customer base shortens sales cycles, delivering instant value. Implementing this approach allows you to gain a significant advantage over your competitors in the industry.

You’ll also be assigned a dedicated channel manager who will guide you to hit those sales goals faster and enjoy the advantages of our streamlined cooperation.

Seamless Onboarding and Ongoing Education

We understand that time is essential, and partners must hit the ground running. That’s why we’ve invested heavily in creating a seamless onboarding process and a wealth of educational resources.

Our interactive platform provides access to training materials, educational content, and field engagement resources. Whether you’re new to the data protection game or a seasoned pro, it ensures minimal training is required to get started.

From comprehensive training courses to frequent webinars, we deliver the knowledge and tools you need to excel in the cybersecurity industry.

Superior Partner Support

When you join Object First’s partner program, you’re entering a world of unwavering support. Our dedication to your victory is persistent, so we’ve built an extensive support ecosystem available round the clock.

In today’s fast-paced business landscape, downtime is not an option. With our 24/7 customer support, you can rest easy knowing that help is just a call or click away.

At Object First, we believe your success is our success, and our comprehensive partner support is a testament to that commitment.

Join the Object First Partner Network

The Object First partner program encapsulates an unwavering commitment to your and your customers’ success. By joining forces, you’re gaining a partner and a trusted ally in the ever-evolving realm of data protection and cybersecurity.

As we move forward, we aim to continually empower our partners and enable them to thrive in a rapidly changing landscape. Together, we’ll navigate the challenges, seize the opportunities, and build a resilient foundation for your business’s growth.

To join the Object First partner network and explore the opportunities that await you, complete and submit the short form below.

3 Reasons Object First Is Best For Veeam