Head of Growth Marketing

Job Summary

Are you ambitious and looking for an opportunity to make a real impact on the tech industry?

At Object First, we are revolutionizing backup data storage by offering secure, simple, and powerful solutions designed specifically for Veeam customers. Today, 96% of ransomware attacks target backup data, and more than 70% of companies are attacked by ransomware. Object First offers a last line of defense against cyber threats and allows customers to truly ransomware-proof their organizations. Our team blends innovation, collaboration, and a clear vision to become the market number 1. At Object First, we value creativity, drive, and a passion for tackling challenges. We offer a fast-growing environment where your voice and ideas matter, providing you with opportunities to develop professionally alongside some of the best in the industry. You’ll find a dynamic and collaborative setting, ideal for taking your career to the next level.

We are seeking a highly skilled and motivated Head of Growth Marketing to drive customer and partner acquisition and expansion worldwide.  This is a strategic as well as hands-on role contributing to our organization’s aggressive growth goals, as we build our team and organization for rapid scaling.

Responsibilities

• Manage all paid and organic growth marketing channels worldwide, including web, SEO, SEM, PPC, content marketing, email/automation, events.
• Build, manage, and inspire a high-performing growth marketing team, ensuring individual and collective success by providing guidance, coaching, and professional development opportunities.  Establish the team and project processes and structure that will enable scale.
• Develop and execute comprehensive strategies and integrated campaigns to support awareness, acquire new customers and partners, and increase lifetime value.  Focus on careful targeting and appropriate messaging for each stage of the marketing funnel.  
• Predictably contribute to pipeline, with a focus on lead quality and velocity through conversion cycle in order to meet or exceed aggressive growth targets.
• Optimize paid and organic channels, based on data-driven decisions.  Close partnership with Operations to consistently measure, test and learn, with a keen focus on data quality and clear reporting.  Deep familiarity with marketing and sales platforms and tools for analysis and reporting.
• Collaborate closely with Partner/Channel marketing, Product Marketing, Communications, and Design to ensure consistent and effective positioning and messaging across all touchpoints.
• Foster strong partnerships with sales, product management, and other cross-functional teams to align marketing initiatives with business objectives, ensuring seamless execution and ongoing collaboration.
• Develop and deliver regular reporting to leadership, highlighting key marketing performance metrics, growth opportunities, and progress towards growth targets. 

Qualifications

• 10+ years of growth marketing experience, including B2B marketing campaign development and demand generation experience at high-growth technology companies with an emphasis on the channel
• Background in storage and/or security preferred
• Proven experience designing, developing, and executing fully integrated marketing campaigns that deliver against pipeline generation goals
• Successful track record managing 1:many and 1:few ABM programs
• Ability to work cross-functionally across sales, marketing, product and finance teams to drive and influence business growth
• Strong understanding of the sales and marketing technology stack, with hands-on experience with tools such as Pardot, Salesforce, Demandbase, GA, etc.
• Strong analytical and reporting skills with a bias towards data-driven decision making
• Strong understanding of marketing and sales funnel metrics and how to deliver impact
• Excellent interpersonal and communications skills
• Excellent project management and organizational abilities.
• Familiarity with global market trends and cultural nuances
• Bachelor's degree in Marketing, Business Administration or equivalent 

We offer

• An exciting opportunity with a global, high-growth IT company.
• Comprehensive medical coverage.
• Remote work options.
• Competitive salary.
• Opportunities for professional development and growth.
• A supportive and collaborative work environment.

Object First is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

If you’re ready to contribute to a company that not only innovates groundbreaking technology but also invests in your growth, Object First is the place for you. Join us and elevate your career!